Strategy

We help clients to seek and adopt innovative strategies and growth path for their business that ensures real-world business success.

  • Corporate Strategy

  • Strategic Business Planning

  • Operational Planning

  • Start-up Growth Advisory

  • Digital and AI Strategy

  • Sustainability and ESG Strategy

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Corporate Strategy

  • Strategic options analysis and competitive positioning for businesses at inflection points

  • Long-range strategic planning covering market, competitive, and financial dimensions

  • Strategy facilitation and structured advisory for boards and senior leadership teams

We help clients to get insights into how the world is likely to change and to envision their organization’s place in the future. We help to improve organizational performance by designing business model and action plans supported by resources, integrated functional strategies, and planning organizational transformation for the future.

Strategic Business Planning

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  • Integrated business plan development covering strategy, operations, and financial projections

  • Investment and financing-ready business plans aligned with lender and investor expectations

  • Strategic narrative development that connects business model, market opportunity, and financial performance

We help clients with preparation of integrated medium- and long-term business development plans, including marketing, operational, financial, investment, funding and risk management planning.

Our experts’ extensive industry experience provides us with capabilities to take into account the specifics of industry and markets.

Operational Planning

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  • Integrated planning models connecting strategy, operations, and multi-year projections

  • Capital budgeting and resource allocation frameworks aligned with strategic objectives

  • Operational planning support covering process, capacity, and performance management

We help clients build planning frameworks that link strategic priorities to real world outcomes and operational execution by giving management a reliable basis for decisions.

Start-up Growth Advisory

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  • Business model refinement and commercial strategy for early-stage companies

  • Financial planning and investor-ready materials for fundraising and growth rounds

  • Growth strategy advisory covering market entry, scaling, and partnership development

We work with start-ups to build their businesses by identifying growth drivers and opportunities and improving market fit of their products, services, processes, and business models.

Growth is vital for start-ups to attract investments, engage great talent, and acquiring vital assets. It is also a critical driver of overall success.

Digital and AI Strategy

  • Digital transformation strategy covering process, capability, and technology dimensions

  • AI integration roadmaps identifying high-value use cases and implementation pathways

  • Technology adoption advisory that aligns digital investment with strategic and commercial objectives

We help clients navigate digital transformation and the integration of artificial intelligence by building adoption roadmaps grounded in business reality rather than technology for its own sake.

ESG Practices Implementation Advisory

  • ESG framework design and governance structure development for corporate clients

  • Implementation advisory covering policy, reporting, and stakeholder communication

  • ESG readiness assessment and gap analysis against international standards and investor requirements

We help companies adopt ESG frameworks, governance practices, and reporting standards in a way that is operationally credible and aligned with stakeholder expectations.

Who we work with

Our Strategy clients include senior leadership teams and boards of established companies navigating strategic inflection points - new market entry, major capital allocation decisions, or organizational restructuring; founders and management teams of early-stage and growth-stage companies building investor-ready strategies and business plans; companies seeking to integrate ESG practices into their governance and operational frameworks; and businesses exploring digital transformation or AI adoption who need a strategy grounded in commercial reality rather than technology for its own sake.

Selected client list

The team

Davit Manukyan

Managing Partner | PHD, CFA, ASA

Founder of MB Consulting with 15+ years of corporate finance, valuation, and economic studies experience across Armenia and the broader region.

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Aram Kayfajyan

Partner | PhD

CEO of Armbrok Investment Company since 2004, with 20 + years in capital markets and investment management. Leads MB's Capital Markets practice.

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Vahan Hovsepyan

Manager | MBA, CFA

Former project manager at Grant Thornton with 10+ years in corporate finance, valuations, and transaction support across multiple markets.

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Araksia Milek

Senior Consultant

Background in economic research, financial modeling, and macroeconomic policy including prior roles at the Ministry of Economy.

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